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You might be surprised to learn that New Mexico has many tejano communities. Most likely, you have never heard tejano music there!
For this reason, I love traveling to this beautiful state.
I spend as much time as I can in New Mexico with my family, because it is very peaceful and relaxing. We go horseback riding, visit friends who are not Spanish, or simply just walk around historic landmarks.
The towns and cities all have wonderful histories and stories to tell. The art scene is quite advanced and unique. And the food is awesome!!
Though Mexico is the heart of Mexican music, you’ll find it throughout the United States. It’s played by Hispanic communities in places as diverse as Hawaii, Miami, New York City, California, Texas, Ohio, Pennsylvania, Massachusetts, and more.
Part of the reason why tejano music has spread across the world is because its fans are some of the most loyal people in the music industry.
They stand out against the crowd, and they are always asking questions about what else the genre has to offer.
These are qualities that have helped media outlets such as KISS, Billboard, and Rolling Stone learn about the popularity of the music and how to market it better.
By being unique and independent minded, these are also things that have contributed to the success of many other genres including Latin pop, alternative rock, and salsa.
Having roots in Latino culture, while helping define who we are as Americans, makes this style of music one that is very familiar to our country at large.
The United States
While it is impossible to say exactly when Mexican music became popular, there was an emergence of the genre in the U.S. around the late 1930s. It could be described as early Los Caballeros (the guys who played guitar) type sound with Spanish vocals. Over time, this simple blend grew more widely accepted and prominent members of the band began mastering their craft.
In the mid-1950s, Mexican musicians were moving beyond the traditional music of their region and developed strategies to attract listeners from other cultures through performance, distribution, and album sale. You can find examples of these artists performing live and records released later at famous venues like Whisky a Go Go and Comiskey Park.
In fact, one need only look at photographs of some of the most renowned Mexican bands of that era to see how vastly different audiences reacted to what they heard — from staid middle-class American families to young people in urban Latino communities.